BORA Magazin 01|2018 – English

PRODUCTS

PRODUCTS BORA PRINCIPLE The BORA principle Innovation Innovation not imitation. We come up with innovative ideas that enrich and improve people’s everyday lives. We believe in our vision of ‘the end of the extractor hood’. 8 BORA MAGAZINE

The BORA principle – or: physics can be so ingenious. 1 Kitchen vapours rise at a maximum speed of one metre per second. 2 The BORA cooktop extractor extracts downward at approx. four metres per second. 3 The higher cross flow suctions away cooking vapours and odours effectively, directly at the cooktop. BORA is synonymous with innovation and creativity in the kitchen. We have revolutionised the design and function of kitchens. The BORA principle is gaining increasing ground. We believe in our vision of ‘the end of the extractor hood’. We offer more freedom, enhanced functions and extraordinary design options. We set the highest quality standards for our products and services. The fact that our production sites are based in Germany and Austria ensures that we fulfil these commitments. We only use high-quality materials, such as stainless steel and glass, and avoid substances that are hazardous to the environment. We work with excellent preliminary suppliers including SCHOTT, E.G.O. and ebm-papst for our motor technology, enabling us to only ever bring top-quality products onto the market that benefit our customers and are environmentally sustainable. The BORA principle is catching on. More and more manufacturers are realising that our vision of the end of the extractor hood offers new kitchen design options and outstanding customer benefits. We remain focused. Cooking vapours and odours are no match for BORA – we suction them away precisely where they arise, i.e. directly at the cooktop. We extract vapours straight from pots, roasters, pans or grills by means of physics, not by magic! We simply use a cross flow which is greater than the speed at which the cooking vapours rise. Advances in patented technology We work with patents. Our cooktop extractor systems are so effective and energy efficient that their performance goes far beyond that of conventional extractor hoods and modern interpretations. We are extremely active in research and development with 55 international patent applications currently pending. Cleanrate – or the true measure of performance Extractor hoods are assessed according to DIN EN 61591, which measures the fan power, volume and grease filtering. BORA devised the cleanrate procedure in order to compare the performance of different systems objectively in terms of their ability to eliminate the unwanted side-effects of cooking. The cleanrate refers to the air purity level while cooking. The higher odour particles rise, the more they contaminate the air in the kitchen. Conventional extractor hoods only extract some of the vapours generated. In tests, BORA achieves a cleanrate of almost 100% directly at head height – a level that manufacturers of traditional extractor hoods can only dream of. Cooking with BORA is like cooking in the fresh air. Constantly improving – constantly progressing BORA is now offering its customers an extended warranty on all BORA cooktop extractor systems. To benefit, simply go to www.mybora.com and enter the code from the sticker on the cooktop extractor. This will automatically extend your warranty by another year, free of charge. We train our global retail partners using our in-house training measures to make sure that our customers are given top-quality advice. At the BORA Training Lab in Raubling, we hold daily training sessions on installation, advice and sales to guarantee that our customers receive the best advice and implementation services on site. Our Planning department helps our specialist suppliers optimally implement your system. BORA’s very own international service team deals with any problems that can only be efficiently resolved on site, such as a cracked glass cooktop or a filter replacement. BORA MAGAZINE 9